Wednesday, October 12, 2011

Turning Loss into Profit: How to Gain from Others' Misfortune

Jill Alexander, founder of an ingenious little company called The Divorcée Sale, knows how to play a market.  With the company she started, she gives women who have recently gotten divorced, a chance to move on with their lives.  How? Well, she buys old designer clothes, shoes, jewlery, and bags from recently divorced women who are hoping to move on with their lives and get rid of remnants of their wardrobes that remind them of certain ex-husbands.  And then, here comes the great part, she resells the wardrobe items at drastically reduced prices.  Christian Louboutin shoes which are normally selling for over 800 bucks, are selling for just over 400 at The Divorcée Sale events.  
What's even more great though, is that whatever profit each sale makes, some of the proceeds are donated to various women's charities.  It's pretty much a win-win situation for everyone involved, especially Ms. Alexander, who is now making a killing off of her newly found business.  Some people just have all the good ideas.  

Just some of the things available at a recent sale

No comments:

Post a Comment